Rolex Oyster Perpetual 31

Datejust 31 References

The Rolex Datejust 31 collection encompasses a rich variety of references spanning multiple decades, with each iteration introducing subtle refinements to this enduring design. From earlier five-digit references to the latest generation featuring redesigned cases and updated movements, the evolution of the Datejust 31 showcases Rolex's commitment to continuous improvement while maintaining the signature elements that define this classic model. Available in various metal combinations and with numerous dial options, each reference offers distinct characteristics while remaining unmistakably Datejust in its fundamental design and proportions.

Ref. 178240

The stainless steel Datejust 178240 is a milestone in the evolution of the Datejust 31 collection. Produced from approximately 2006 to 2020, it features a perfect balance of ruggedness and subtle sophistication. Constructed of 904L stainless steel - a superior alloy with superior corrosion resistance and a highly prized sheen when polished - the watch offers classic daily luxury.

Housing the caliber 2235 movement with a convenient quick-set date function, the 178240 offers reliable performance with a power reserve of approximately 48 hours. The classic Oyster bracelet provides a sporty yet elegant look, while options including the signature fluted bezel or smooth bezel configurations allow for personalization to suit individual preferences. With various dial choices ranging from classic silver to vibrant colors, this discontinued reference continues to be sought-after for its perfect blend of versatility, durability, and timeless design.

Ref. 178274

Combining stainless steel's durability with 18k white gold's prestige, the Rolex 178274 features an elegant style that beautifully balances wearability with luxury. This discontinued model features the distinct Rolex Rolesor combination, which includes a 904L stainless steel Oyster case and bracelet combined with an 18k white gold fluted bezel that shines exquisitely in every light.

Powered by the caliber 2235 automatic movement, this reference provides reliable timekeeping with convenient quick-set date functionality. Available with various dial options, including classic silver, elegant mother-of-pearl, and vibrant colored variants, each watch features the signature applied hour markers and Mercedes hands filled with luminous material for legibility in all conditions. The 178274 represents an excellent entry point into Rolex ownership, delivering the perfect blend of luxury and functionality in a versatile 31mm case size.

Ref. 178344

The discontinued Rolex Datejust 178344 elevates the mid-size Datejust concept to new levels of sophistication with diamonds that adds an aura of added luxury to this classic watch. Mixing 904L stainless steel and 18k white gold in the signature Rolesor blend, this model features a diamond-set bezel that adds a new level of luxury to the venerable Datejust while maintaining its proportional balance.

Each diamond is carefully selected for clarity and color, then precisely set by master jewelers to ensure maximum brilliance. Available with various dial options, including mother-of-pearl variants with diamond hour markers, this reference offers exceptional visual impact. Powered by the automatic caliber 2235 movement, the 178344 delivers the perfect marriage of technical excellence and jewelry-inspired design, appealing to those who appreciate both fine watchmaking and sophisticated adornment in a single versatile timepiece.

Ref. 178384

Elevating the two-tone style to new heights, the Rolex 178384 combines 904L stainless steel with 18k yellow gold and diamond decoration to create an ultra-prestigious watch. This now-discontinued reference fuses the timeless Oyster case in Rolesor - Rolex's own patented combination of steel and gold - into a diamond-set bezel that adds brilliance to the classic Datejust silhouette.

The caliber 2235 automatic movement powers this reference, providing reliable timekeeping with convenient quick-set date functionality. Available with various dial options, including champagne and mother-of-pearl variants often featuring diamond hour markers, this model creates maximum visual impact while maintaining versatile proportions. The 178384 represents the perfect option for those seeking the prestige of a Rolex timepiece with additional luxury elements that elevate it beyond the standard Datejust configuration.

Ref. 278240

The current-production 278240 is the latest edition to the stainless steel Datejust 31, and it brings with it several technical advances within the familiar proportions that have defined this model over the years. The reference features a redesigned case that maintains the sensible 31mm diameter but adds subtle changes to the lugs and crown protectors, giving an even more harmonious look to the wrist.

Powered by the next-generation caliber 2236 movement, this reference delivers improved performance with a power reserve of approximately 55 hours and enhanced magnetic resistance. The Oystersteel case and bracelet provide exceptional durability and a distinctive luster, while options including the signature fluted bezel in white gold create visual interest. Available with various dial designs, including the new generation motif patterns, the 278240 represents the perfect blend of Rolex heritage and modern innovation in a versatile size suitable for virtually any wrist.

Ref. 278271

The current-production Rolex 278271 boasts the signature Everose Rolesor combination—Rolex's proprietary rose gold alloy mixed with robust Oystersteel. This elegant reference is the two-tone setup of an Oystersteel Oyster case and bracelet paired with an Everose gold fluted bezel, crown, and middle bracelet links, creating a warm and contemporary look that is distinct from the more traditional yellow gold models.

Powered by the latest generation caliber 2236 movement, this reference offers enhanced accuracy, reliability, and resistance to magnetic fields. The redesigned case and bracelet maintain classic proportions while incorporating subtle refinements that improve both appearance and comfort. Available with various dial options, including the distinctive sundust finish that perfectly complements the Everose gold elements, the 278271 represents a modern interpretation of the classic two-tone concept, delivering contemporary luxury with timeless appeal.

Ref. 278273

The warmth of 18k yellow gold combines with the strength of Oystersteel in the current-production Rolex 278273. The model embodies the classic two-tone look that has been a staple of the Datejust line for decades, with an Oystersteel Oyster case and bracelet and yellow-gold bezel, crown, and central bracelet links creating contrast and visual interest.

Housing the modern caliber 2236 movement, this reference delivers exceptional performance with a power reserve of approximately 55 hours and improved resistance to magnetic fields. The redesigned case maintains the classic 31mm diameter while offering subtle refinements that enhance both appearance and wearing comfort. Available with various dial options, including the champagne finish that harmonizes beautifully with the yellow gold elements, the 278273 continues the legacy of the two-tone Datejust - a perfect combination of versatility and luxury for everyday wear.

Ref. 278384

The current-production 278384RBR is an icon of the Datejust 31 family with Oystersteel, 18k white gold, and diamond decoration in a watch that is as luxurious as can be. This reference has the signature Rolesor pairing of a stainless steel case and bracelet with a white gold bezel set with meticulously selected diamonds that lend the classic Datejust shape extraordinary luster.

Powered by the latest generation caliber 2236 movement, this reference offers enhanced accuracy, reliability, and magnetic resistance alongside its visual splendor. Each diamond in the bezel is meticulously selected for color, clarity, and cut, then precisely set by expert jewelers to ensure maximum brilliance. Available with various dial options, including designs with diamond hour markers, the 278384RBR delivers the perfect marriage of technical excellence and jewelry-inspired aesthetics in a versatile size suitable for virtually any occasion.

Rolex Watch Datejust 31 Specifications

The Rolex Datejust 31 collection exquisitely combines classic design elements and modern technical elements. Every model beautifully marries perpetual looks with exceptional functionality, creating watches that are unrivaled in appearance and performance. Every aspect has been carefully engineered, from the case materials to the movement technology, to meet Rolex's stringent requirements without sacrificing the universal proportions that define this mid-size model. These specifications guarantee every Datejust 31 serves for generations with reliability and maintains its unique character and charm.

Materials

The Datejust 31 collection showcases Rolex's exceptional metallurgical expertise through various material options that balance beauty with durability. Each metal is selected for its aesthetic qualities and performance characteristics, ensuring these watches maintain their appearance through decades of wear. The materials used in the Datejust 31 range from practical stainless steel to precious metals, with each offering distinct advantages and visual appeal.

Oystersteel, Rolex's proprietary 904L stainless steel alloy, is resistant to corrosion and holds a distinctive shine when polished. Yellow gold models offer timeless luxury in warm hues that never go out of style. White gold offers contemporary elegance that can be combined with several dial colors. Everose gold, Rolex's proprietary rose gold alloy, has a fade-resistant warm color. Two-tone Rolesor pairs Oystersteel with gold to unite strength and timeless luxury in a single watch.

Movement

The beating heart of each Datejust 31 showcases Rolex's watchmaking expertise, with movements that have evolved considerably throughout the collection's history. Current production models feature state-of-the-art calibers that combine traditional mechanical watchmaking principles with innovative materials and design features to deliver exceptional performance in everyday conditions.

The current Datejust 31 watches come with the caliber 2236, the latest of Rolex technology in automatic movement. The mechanism incorporates a paramagnetic Syloxi hairspring and Paraflex shock absorbers to provide unparalleled protection from magnetic fields and impacts. The movements have an energy reserve of approximately 55 hours and carry the Superlative Chronometer certification, guaranteeing accuracy to +2/-2 seconds per day. The quick-set date setting mechanism is simple to use, and the stop-seconds mechanism assists with precise time adjustment.

Dial

The Datejust 31 collection offers an exceptional variety of dial options, allowing for personalization while maintaining signature design elements that ensure each watch remains instantly recognizable as a Rolex. These dials combine aesthetic beauty with functional clarity, featuring applied hour markers and hands filled with Chromalight luminescent material for excellent legibility in all lighting conditions.

Dial colors cover the conventional silver, white, and black colors to brilliant blue, green, and pink variations. Sunburst, linen, and motif motifs on textured dials form strong light reflections. Mother-of-pearl renders natural iridescence with characteristic motifs, and diamond-set dials portray ultimate luxury. Hour markers stretch from applied batons to Roman numerals, Arabic numerals, and diamond indexes. The signature date window at 3 o'clock, magnified through the Cyclops lens, still remains on all Datejust models.

Watch Bands

The Datejust 31 collection features carefully designed bracelet options that complement the watch case while providing secure and comfortable wear. These bracelets represent decades of refinement in both design and engineering, with each style offering distinct aesthetic and practical benefits.

• Metal Bracelet: The signature three-link Oyster bracelet provides a sporty yet elegant option in various materials (steel, yellow gold, rose gold, white gold, two-tone, and platinum). This robust design features broad, flat links that offer excellent durability and comfort for everyday wear. The five-link Jubilee bracelet, introduced alongside the original Datejust in 1945, creates a more dressy appearance with its intricate design that catches light beautifully.
• Leather Strap: Though less common, selected Datejust 31 models can be fitted with premium leather straps for a more casual or dress-oriented appearance. These straps, available in various colors, provide a lightweight alternative that may appeal to those seeking versatility or additional comfort in warm climates.

Size

The Datejust 31 has carefully crafted dimensions that are perfectly balanced between presence and wearability, thus being an excellent fit for a wide range of wrist sizes. These measurements allow for superior comfort and versatility that have defined this model for generations.

• Diameter: Exactly 31mm, offering a substantial presence without overwhelming smaller wrists, making it an ideal mid-size option.
• Thickness: Approximately 11mm depending on bezel configuration, creating perfect balance and allowing the watch to slide easily under shirt cuffs.
• Lug to Lug: Measures approximately 38mm, ensuring comfortable wear on virtually any wrist size while maintaining proper proportion.
• Lug Width: The 16mm dimension creates a perfect visual balance between the case and bracelet while requiring specific end links designed for seamless integration.

Water Resistance

The Rolex Datejust 31 provides 100 meters (330 feet) of water resistance, ensuring protection during everyday activities, including swimming. This substantial water resistance reflects Rolex's heritage as a pioneer in developing waterproof wristwatches, beginning with the original Oyster case introduced in 1926.

This superior water resistance is a product of various engineering features that blend together. The Twinlock crown system consists of two sealed areas, which effectively keep out moisture when worn normally. The case construction features precisely machined and threaded case backs that seal securely against the middle case section. High-tech material gaskets deliver long-term performance without degradation. While the Datejust 31 is not considered to be a dive watch, its water resistance provides complete confidence for everyday wear in nearly any conditions, from hand washing to recreational swimming.

Rolex Datejust 31 Price

The Rolex Datejust 31 occupies a significant position in the luxury watch market, with pricing that reflects its prestigious heritage and exceptional craftsmanship. New Datejust 31 models at authorized dealers start at approximately $7,100 for the stainless steel reference 278240, while diamond-embellished variants like the 278384RBR begin around $15,650. These retail prices represent the starting point for acquiring a brand-new example, though waiting lists may exist for certain desirable configurations. The varied materials, from practical Oystersteel to precious metals and diamond-set bezels, create natural price tiers within the collection.

In the pre-owned market, Rolex Datejust 31 prices are varied based on the specific reference, materials, dial configuration, age, condition, and overall market demand. Each price bracket has distinct options:

• $2K to $5K: This entry-level range typically includes older stainless steel models from the 1980s and 1990s in good condition. Vintage references like the 6827 and 6824 appear here, often with traditional silver or champagne dials. These watches offer classic Datejust styling and reliable functionality at the most accessible price point.
• $5K to $7K: Here you'll find excellent condition stainless steel models from the late 1990s and early 2000s, including early examples of the 78240 reference. This range also includes some two-tone models in good condition, particularly older references with jubilee bracelets. These watches typically feature upgraded movements with quick-set date functions.
• $7K to $10K: This category encompasses newer discontinued stainless steel models like the 178240 in excellent condition, often complete with box and papers. Early two-tone references in the 178271 and 178273 series also appear in this range, combining Oystersteel with Everose or yellow gold for added luxury.
• $10K to $15K: At this tier, expect to find recently discontinued two-tone models in exceptional condition with complete sets, including Rolesor combinations with white, yellow, or Everose gold. This range also includes some full gold models from previous generations and steel models with diamond-set bezels or dials.
• $15K to $20K: This premium category features recent solid gold models and current-production steel and two-tone references with diamond embellishments. The 178384 with its diamond-set bezel appears here in excellent condition with full documentation, offering significant visual impact.
• Over $20K: The most exclusive tier encompasses current-production precious metal models with diamond embellishments, often featuring both diamond bezels and dials. Limited production pieces and rare dial variants can command significant premiums in this category, particularly when in pristine condition with complete original documentation.

For a thorough understanding of the Datejust 31 range, with critical analysis of some of the references and guidance on how to make an informed purchase, we recommend that you read our Rolex Datejust 31 review. The guide explores the evolution of the range from functional innovation to cultural phenomenon, providing valuable insights for both experienced collectors and those new to the realm of fine horology.

Expert Opinion

"The Rolex Datejust 31 collection stands in the highest regard for its unparalleled versatility and enduring value. Each Datejust represents a legacy of meticulous watchmaking that aligns perfectly with our commitment to offering only the finest timepieces to our discerning customers. Our clientele appreciates the restrained elegance and impeccable engineering of these watches, recognizing them as not merely timepieces but as expressions of horological excellence that signify achievement and tradition."

- Paul Altieri, Founder & CEO of Bob's Watches

Why Choose Us

Selecting Bob's Watches for your Datejust 31 purchase ensures availability and access to authentic, carefully curated timepieces backed by unmatched expertise. Our in-depth knowledge of Rolex watches, particularly the nuances of different Datejust references and configurations, allows us to offer excellent examples that meet the highest standards of condition and originality. Every watch is rigorously examined by our knowledgeable staff who understand the subtle differences that differentiate truly superior pieces.

Our transparent pricing model and detailed documentation process give you complete confidence in your purchase. Each Datejust 31 undergoes a thorough authentication by our expert team, verifying every component from bracelet to movement. We pride ourselves on providing comprehensive information about each watch, including its specific reference, year of production, and any service history. This commitment to authenticity and service excellence makes Bob's Watches the trusted choice for discriminating collectors seeking the perfect Datejust 31 for their collection.

Sell Your Datejust 31

Enhance your watch collection by entrusting your Datejust 31 to Bob's Watches. Our advanced knowledge of the Rolex market ensures you receive the best value, with an appraisal process that recognizes the unique characteristics of different references and configurations. Our transparent policy removes common dealer markups, allowing us to offer industry-leading prices for your watch. Sell your Rolex watch with complete confidence, knowing your watch will be handled with the utmost care and respect.

Our streamlined process makes selling your Datejust 31 effortless and secure. Begin with a complimentary valuation using our online tools, followed by consultation with our experts who understand the nuances of Datejust models from vintage to modern examples. Once you accept our offer, we provide insured shipping materials and prompt payment upon receipt and verification. Experience the Bob's Watches difference - where your Datejust 31 receives the professional attention and fair evaluation it deserves.