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Swatch Group Boss, Nick Hayek, Says Sales Are “Spectacular”
Breaking News

Swatch Group Boss, Nick Hayek, Says Sales Are “Spectacular”

More evidence that reports of the Swiss watch industry’s death at the hands of Apple were premature: Nick Hayek, chief...

Tempus Machina Re-Creates the Rolex GMT-Master Ref. 6542
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Tempus Machina Re-Creates the Rolex GMT-Master Ref. 6542

As collector-quality vintage Rolex models become increasingly hard to come by, some are not as particular about pure authenticity. These...

Is a Potential Showdown Looming Between Rolex and Donald Trump?
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Is a Potential Showdown Looming Between Rolex and Donald Trump?

Did you know Donald Trump is a Rolex man? He owns a gold Rolex President, the watch that earned its nickname...

Rolex and National Geographic Establish a Historic, Multi-Platform Partnership to Honor Explorers
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Rolex and National Geographic Establish a Historic, Multi-Platform Partnership to Honor Explorers

One of Rolex’s formative reputation-making feats was providing the stainless steel Oyster Perpetual for Sir Edmund Hillary. He wore this...

News Flash: Paul Newman’s Own Rolex Daytona Resurfaces, Will Be Auctioned Off in NYC
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News Flash: Paul Newman’s Own Rolex Daytona Resurfaces, Will Be Auctioned Off in NYC

WOW!! Paul Newman’s “Paul Newman”. In terms of Rolex sports watches, the so-called exotic dial “Paul Newman” Daytonas are the...

The World’s Most Expensive Oyster Perpetual Submariner
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The World’s Most Expensive Oyster Perpetual Submariner

The spring auction season for luxury watches just wrapped up in Geneva a few days ago. For Rolex enthusiasts, it's...

SIHH Qualified: List of “Fine Watchmaking”
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SIHH Qualified: List of “Fine Watchmaking”

As we just told you, SIHH parent the Fondation de la Haute Horlogerie has just released an explosive report dubbed...

Swiss Watch Smackdown: SIHH’s Organizer Says Tudor and Longines Don’t Qualify as Fine Watchmaking
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Swiss Watch Smackdown: SIHH’s Organizer Says Tudor and Longines Don’t Qualify as Fine Watchmaking

The Geneva-based Fondation de la Haute Horlogerie, which stages the annual SIHH (Salon International de la Haute Horlogerie), has just...

Does Rolex’s Five Year Warranty Imply Longer Service Intervals?
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Does Rolex’s Five Year Warranty Imply Longer Service Intervals?

A couple of years ago, Rolex extended their warranty from two years to five. The transition date was July 1,...

Touch Down!
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Touch Down!

Tom Brady joins the TAG Heuer family as their latest brand ambassador. Four-time Super Bowl Champion, Tom Brady, has just...

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